Project Spotlight: Papa John’s

In another Masters program assignment, I assessed the usability of the Papa John’s website. In particular, I conducted research activities and provided recommendations on the online ordering process.

Here are, in order, a couple key deliverables that represent the work I did:

User Research Justification
In this scenario, I needed to provide usability options to my (fictional) company stakeholders. This was a brief explanation of methods followed by recommendations on the right way to move forward.

Screener & Tasks
Proper planning and organization go into effective usability campaigns. This example shows a screener I created to effectively find the right types of users for a usability study. It also lays out the target tasks the study will focus on.

Usability Findings Report
In this report, I explain the research techniques I conducted and how they tie to business goals. I then go over the findings and recommendations.